We’ve all got to focus on giving people what they want. That’s internet 101. The consumer is in control. Win by serving them, not by corralling them to fit your own desires.
Not that business people always get it wrong. Look at Reed Hastings and Netflix. He knew that streaming was the answer, he dropped the price and provided instant access. There was huge public outcry from people who wanted to rent DVDs. Do you know anyone who rents DVDS anymore? Do you know anyone who has a DVD player? Discs are dead. Hastings knew this already, the public had to catch up, and when it did people were satisfied, Netflix is burgeoning.
And Apple has eliminated disc drives from computers. The same way Steve Jobs got rid of legacy ports almost twenty years ago. Remember the outcry? That this also-ran computer company was leaving old customers in the dust, forcing them to buy new product? Well, that was back before Apple became a juggernaut, it was a harbinger of what was to come.
Just like this is.
People are sick and tired of losing their privacy. They’re sick and tired of being tracked. There’s nothing as weird as seeing an ad for a product follow you around the web. Do you want to trust these people? Did you trust the Stasi?
The ad companies are no different from the record companies, wanting to hold on to an old model that benefits them but not the user. Meanwhile, wannabe techies side with them the way wannabe musicians side with legacy artists in desiring the old model, they feel they’ve lost their opportunity. But isn’t it funny that today it’s the labels who are on the cutting edge, pushing streaming services, and the acts are the ones behind. Winners take stock of a changed world and adjust accordingly. Keep your music off Spotify? Put it everywhere and get people to listen to it. The rewards come when people know who you are, they’ll give you tons of money if only you create a bond.
Source: Lefsetz Letter » Blog Archive Ad-Blocking – Lefsetz Letter
“We’re nicer to our computers and phones than we are to other people on the Internet.”
Source: Creatives Ask: What Kind of Web Do We Want, Anyway?
Publishers won’t solve this problem: they cannot consistently enforce standards of decency and security on the ad networks that they embed in their sites. Just as browsers added pop-up blockers to protect us from that abusive annoyance, new browser-level countermeasures are needed to protect us from today’s web abuses.
And we shouldn’t feel guilty about this. The “implied contract” theory that we’ve agreed to view ads in exchange for free content is void because we can’t review the terms first — as soon as we follow a link, our browsers load, execute, transfer, and track everything embedded by the publisher. Our data, battery life, time, and privacy are taken by a blank check with no recourse. It’s like ordering from a restaurant menu with no prices, then being forced to pay whatever the restaurant demands at the end of the meal.
If publishers want to offer free content funded by advertising, the burden is on them to choose ad content and methods that their readers will tolerate and respond to.
Source: Introducing Peace, my privacy-focused iOS 9 ad blocker – Marco.org
IPFS is a distributed file system that seeks to connect all computing devices with the same system of files. In some ways, this is similar to the original aims of the Web, but IPFS is actually more similar to a single bittorrent swarm exchanging git objects. IPFS could become a new major subsystem of the internet. If built right, it could complement or replace HTTP. It could complement or replace even more. It sounds crazy. It is crazy.
Source: HTTP is obsolete. It’s time for the distributed, permanent web