Apple Has Twice The Global “Ad Impression Share” Of Android

Unless the sample of impressions that Adfonic is seeing globally is somehow distorted or not reflective of the broader market, it’s very hard to explain why Apple is so dominant. I’d love to hear any theories.

via Apple Has Twice The Global “Ad Impression Share” Of Android.

Easy.. most people with Android phones went to the phone company got the new cheap phone.. It happened to be Android, they don’t know or care, they want it to SMS and Call people, they didn’t use the calendar on their old Nokia and probably will never install an app on this one either.

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